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HubSpot Sales Pro · Marketing Pro

Baltex

Technical Fabrics

The result

‘The best CRM we've ever had’ — the MD

The challenge

Baltex needed a professional CRM to manage sales pipelines and marketing across their UK and European operations, while coordinating with external marketing partners during a website redesign.

At a glance

Geographic scope
UK & Europe sales and marketing operations
HubSpot hubs
Sales Pro, Marketing Pro
Partnership
Long-established, multi-year

What I did

  • Data migration & ETLLegacy system data extraction and transformation.
  • Data model designCustomised for their European sales structure.
  • Sales automationPipeline configuration, sequences and sales automation.
  • Lead captureTrade-show lead capture and qualification workflows.
  • Training & enablementRemote training for the sales and marketing teams.
  • Agency collaborationLed HubSpot strategy during the website redesign with external partners.

Results

  • Streamlined sales processes across the UK and Europe
  • Improved lead management and qualification
  • Better coordination between sales and marketing
  • A smooth website redesign with integrated HubSpot lead capture
  • A long-established, multi-year partnership

In their words

HubSpot's working great for us. It's the best CRM we've ever had.
Managing Director, Baltex

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